My immigrant grandfather came to America with nothing – not a dime. He worked for 20 years as a blue-collar butcher. Eventually, he started his own butcher store. It was wildly successful. He became a leader in his community. He paid for both his grandchildren to attend Ivy League university.
Only in America.
One day he told me the secret to his success. He said, “Grandson, there are only two rules of business in America. Rule No. 1: The customer is ALWAYS right. Rule No. 2: If the customer is wrong, refer back to rule No. 1.” That brings me to a teachable moment for Bud Light.